I’m a lifelong writer and big-picture strategist with 12 years’ experience in creative entrepreneurship.
I founded Backthird Audio in 2003 so I could write more songs; instead the business became my song. I’ve helped build and execute strategic campaigns for businesses of all sizes – from $100k to $400M – in addition to one-on-one planning and consulting. I also spent three years as chair of marketing for a nonprofit that administers the SSA of the second-largest city in the state of Illinois. Now I love doing planning and creative work with anyone who’s in business to make more than money.
I’m a Builder-Innovator on the BOSI profile, an INTJ on the Myers-Briggs, a #5 on the enneagram, and my Strengths Finder strengths are “responsibility,” “strategic,” “intellection,” “futuristic” and “relator.” But it’s ok if YOUR personality type doesn’t put any stock in that kind of thing.
I’m on the border between “Gen X” and “Millenial,” between “evangelical” and “mainline liberal” and between “lifelong American” and “third culture kid.” Growing up I lived in Atlanta, Tulsa, Manchester and Zurich. As an adult I’ve lived mostly in the Chicago area and, now, the Boston area. But in the span of my lifetime the world is being shrunk and digitized, which means physical location matters much less than it used to – and also much, much more.
at TEDx Naperville, November 2012
VO copy & production; storyboarding & creative direction
annual team celebration
new studio business model
voiceover copy & performance; music composition, performance & production
concept & voiceover copy